Management Council Members and Profiles

The Management Council (MC) comprises the elected Officers and up to 12 additional members being representative of the principal product groups as determined from time to time by General Meeting. Members of the MC are directors of the CEA:

CEA President: Rory Keogh Gomaco International Ltd
1st Vice President: Vacant  
2nd Vice President: Vacant  
  Nigel Baseley  
  Alan Batty Bomag (GB) Ltd
  Tim Green Caterpillar (UK) Ltd
  Andy Bragg Darchem Engineering Ltd
  Nick Ground GKD Technik Ltd
  Dan Thompstone JCB Sales Ltd
  James Venerus Komatsu UK Ltd
  Mussa Mahomed Nylacast Ltd
  Paul Ross Ricardo Plc
  Keith Dolbear TriMark Europe Ltd
  Paul Fennessy Volvo Construction Equipment Ltd


Rory Keogh - 2016

Rory Keogh – CEA President

Nigel Baseley

Nigel chairs the Association’s Skills Advisory Panel. He is also leading the “CEA 2020 Vision” strategic initiative. As a director of Perkins Engines Co Ltd, he had responsibility for brand and marketing strategy, working with teams based across Europe, the Americas and Asia. With broad experience in sales and marketing in his previous roles for Massey Ferguson, Pirelli and Caterpillar, Nigel has global experience of the power systems and engineering sector having lived and worked in Europe and North America. He has a Master’s degree in industrial marketing and product management from Cranfield University.


Alan Batty – Managing Director, BOMAG (GB) Ltd

Alan joined BOMAG (GB) Ltd as Managing Director in May 2004, a role he holds to this day. Alan has broad experience of the construction equipment market in the UK and internationally and has previously worked for the, then, Caterpillar dealer Leverton and Raynor JCB. Alan has extensive experience of direct sales, dealer operations and aftermarket support.


Andy Bragg – profile to follow

Keith Dolbear – Managing Director, TriMark Europe

After university, Keith joined Ferodo Ltd (brake manufacturer) in product development working his way up to join the Board. He joined TriMark Europe in 2001 as Managing Director and is also Board member of the American parent company – he also has full responsibility for their operation in China. This has given Keith wide experience of working in a wide range of component manufacturers, both in the UK and overseas, servicing the full range of OEMs. Being committed to the value of trade associations, Keith has been active in the Railway Industry Association, IMechE, BSI and the CEA.


Paul Fennessy – Aftersales Director, Volvo CE

Paul is the Aftersales Director for the Volvo Construction Equipment Dealership in Great Britain. He joined Volvo in 2005 and is responsible for the sales and distribution of parts as well as the marketing and development of aftersales products and services. He has over nineteen years’ leadership experience in capital equipment sales and customer support and has a degree in mechanical engineering. Prior to joining Volvo, Paul worked with an international company supplying industrial processing equipment to the food and chemical industries, gaining significant overseas experience in sales, project management and customer service. Paul is based at Volvo CE’s head office near Cambridge where he lives with his wife and two daughters.

Tim Green - Jan 16

Tim Green – Global Systems Engineering and Sourcing Manager, Caterpillar Building Construction Products Division

Tim is the Global Systems Engineering and Sourcing Manager for Caterpillar at Building Construction Products Division, based at the Desford facility near Leicester. He has worked for Caterpillar for the past twenty, primarily in engineering with backhoes and telehandlers, but has experience in both supply chain and purchasing. Previous to that he worked in the on-highway municipal equipment industry as a design engineer. He has a BSc (Hons) and MPhil in Agricultural Engineering from Cranfield University. He is married to Clare a Nursing Specialist and he has two grown up daughters.


Nick Ground – Managing Director, GKD Technik Ltd

Nick is owner of GKD Technik Ltd – and has been an active member of the CEA since 1986. GKD is one of our smaller SMEs in the association and Nick champions the small company perspective at the CEA. Being a keen exporter, Nick has been to many of the CEA supported exhibitions and is a supporter of the CEA’s International Business Group. He is an electronics engineer and loves technology. He’s a tennis player and dinghy sailor and knows nothing about football.


Mussa Mahomed – CEO, Nylacast Ltd

With over three decades of engineering experience, being renowned for championing Lightweight Advanced Materials Technology and promoting UK Trade globally, Nylacast Group CEO Mussa Mahomed heads an innovative company focusing on product development and new applications with key customers across leading industries from Construction and Automotive through to Marine, Oil and Gas.


Paul Ross – Consultant Director, Ricardo plc

Paul has an extensive background across various industrial, commercial and technology sectors on an international basis. Having qualified in engineering, most of his professional career has been spent in executive management level positions operating on a global basis and being closely aligned to business, product and distribution development, marketing, commercial and general management. He has many years of international experience across a wide range of disciplines and has operated in a number of main board and senior roles in both private and multi-national companies. Paul is a past President and current Director of the CEA and has been actively involved in CEA activities over the past three decades.


Dan Thompstone – UK & Ireland Sales Director, JCB

Dan is a graduate in European business and French. He joined JCB Service in 1996 before moving to JCB Sales in 1999 to look after sales activity in the UK and Ireland Distribution Network in the role of Commercial Manager. In 2004 Dan was tasked with starting the JCB Distribution Network in China based in Shanghai and was involved in the establishment of JCB China. Following four years in China Dan relocated to Dubai as Regional Manager for the Middle East and Africa. His last export posting was as Regional Director for the Asia Pacific region based out of the JCB Singapore subsidiary with responsibility for implementing a new product strategy calling upon JCB’s extended global manufacturing footprint. In 2013 Dan returned to World Headquarters in Rocester in the role of UK and Ireland Sales Director. Dan is married with three children.


James Venerus – profile to follow